Case Study – CSU Chico WREC

Case Study – CSU Chico WREC



 
 

CSU Chico Wildcat
Recreation Center

Chico, CA

http://www.aschico.com/wrec/


CSU Chico WREC (Wildcat Recreation Center), located on the campus of Chico State University is the go-to place for the Chico State students to get fit and have fun. Housing a vast array of weight equipment, 3-story climbing wall, basketball court and video/mp3 outfitted cardio machines, the WREC infuses fun and fitness.

The CSU Chico WREC App is now available in mobile app form. CSU Chico WREC mobile app highlights a power-packed assortment of features and convenience for its users. Users of the app are reporting an overall ease of use and seamless integration of social media.

PLATFORMS

Android iPhone HTML5

CATEGORY

Fitness

APP FEATURES

  • Events Listing
  • GPS Directions
  • Email Photo
  • Image Gallery
  • Fan Wall
  • Mailing List
  • Blog Integration
  • GPS Coupons
  • Business Info

IMPACT ON BUSINESS

33%

Increase in member attendance.

23%

Increase in new member registration.

IMPACT ON SOCIAL MEDIA

36%

Increase in social connections.